- published: 02 Dec 2013
- views: 6083
Subscribe to our channel http://bit.ly/AJSubscribe As China announced its 'Cultural Development Guidelines', should the state control what society wants to see? At Al Jazeera English, we focus on people and events that affect people's lives. We bring topics to light that often go under-reported, listening to all sides of the story and giving a 'voice to the voiceless.' Reaching more than 270 million households in over 140 countries across the globe, our viewers trust Al Jazeera English to keep them informed, inspired, and entertained. Our impartial, fact-based reporting wins worldwide praise and respect. It is our unique brand of journalism that the world has come to rely on. We are reshaping global media and constantly working to strengthen our reputation as one of the world's most resp...
www.thoughtfulchina.com This week on "Thoughtful China," Amrita Randhawa, president of Mindshare China, talks about how to evaluate the ROI of media spending, how media agencies should be structured to maintain growth in the future and how to evaluate the effectiveness of social media campaigns.
Amazon create a nice job with this Metro Ads campaign to let people think and scan the QR code. The O2O engagement is really important in China, and a hard challenge for most of brands. further readings : http://seoagencychina.com/revolution-of-o2o-is-happening-in-china/ http://www.marketing-chine.com/chine/strategie-wechat-big-boss-montblanc-decryptee
Farmers believe they're the collateral damage in President Trump’s escalating battle with China over trade. China’s threatened tariffs on more than 100 U.S. goods — including soybeans, corn, and cotton — are already impacting crop prices, even though they haven’t yet been implemented, and for many growers planting season is just starting. After China made the announcement two weeks ago, soybean prices plummeted, upending farmers’ budgets for the coming year. One of them, Illinois farmer Steve Fricke, told VICE News the tariff standoff could reduce his gross income by 20 percent. He said his expenses would remain the same, so his take-home income from the small farm, typically at least $60,000 a year, could be cut by more than two-thirds. "As we look at that field, we just know how many...
The brief: How can we raise awareness that Air China flies, not only to China but also throughout Asia, while also making the brand a winner in the Swedish market? The solution: We carefully selected a number of Asian restaurants to act as ambassadors for Air China. At the restaurants, guests were encouraged to check-in with Air China, right then and there, only this time on Facebook. The results: Reach: 1,200,767 Likes: +3,114 Engaged users: 15,347 Happy winners: 24 Advertising Agency: Rodolfo, Sweden Creative Planner: Ludwig Jonsson Art Director: Fredrik Achatius Copywriter: Jonas Åkerlind Account manager: Adam Lundberg
http://democracynow.org - Donald Trump is hosting Chinese President Xi Jinping today at his Florida resort Mar-a-Lago. It is the first meeting between the leaders of the world’s two largest economic powers. On the campaign trail, Trump repeatedly attacked China, once accusing China of "raping" the United States. The meeting comes just a day after North Korea launched another ballistic missile test. In an interview with the Financial Times, Trump warned he would be willing to take unilateral action against North Korea, saying, "If China is not going to solve North Korea, we will." We speak to Orville Schell, director of the Center on U.S.-China Relations at Asia Society. Democracy Now! is an independent global news hour that airs weekdays on nearly 1,400 TV and radio stations Monday throu...
Subscribe to our YouTube channel here: https://sc.mp/2kAfuvJ China’s version of Twitter, Weibo, last week announced that it would remove pornographic, violent or gay videos and cartoons in a three-month campaign. The announcement sparked an outpouring of anger online, with people accusing the company of smearing homosexuality by lumping it with pornography. A video showing activists asking passers-by on the streets of Chengdu for hugs to show their support went viral on China’s social media.
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During his recent trip to China towards the end of last year, US President Barack Obama made a point of praising free and uncensored internet access during a town hall-style meeting with students. And while the western press often delight in referring to China's censorship, the issue may now be more than just a debate over free speech. In today's BON feature, we hear from one Chinese analyst who fears that China's continued media restrictions could test already strained TRADE relations between China and the US. It's not the best start to the day to wake up one day and find that your favorite websites are no longer accessible. Unfortunately, that's what Chinese internet users have to face amidst the governments recent crackdown on what's deemed illegal material. At least 700 websites have ...
Stratfor Senior East Asia Analyst John Minnich discusses how Chinese President Xi Jinping is working to weed out corruption and consolidate his power and what might stop him. About Stratfor: Stratfor brings global events into valuable perspective, empowering businesses, governments and individuals to more confidently navigate their way through an increasingly complex international environment. For individual and enterprise subscriptions to Stratfor Worldview, our online publication, visit us at: https://worldview.stratfor.com/ And make sure to connect with Stratfor on social media: Twitter: https://twitter.com/stratfor Facebook: https://www.facebook.com/stratfor/ LinkedIn: https://www.linkedin.com/company/stra... YouTube: https://www.youtube.com/stratfor Learn more about Stratfor here...
The campaign was activated from June to Sep. 2011 in TW, HK and China. With Jay Chou and ASUS N series special edition being the center of our communication focus, we engaged with trendy and mobile target audience successfully with our advertising and experiential campaign.
10 of The Best Social Media Campaigns of 2015 10 - 00:08 Coca-Cola #MakeItHappy 09 - 00:19 Dove: Choose Beautiful YouTube Campaign 08 - 00:40 Taco Bell #TacoEmoji 07 - 01:07 McDonald's Super Bowl 2015 06 - 01:34 Exploding Kittens 05 - 01:58 GoPro's Skateboarding Cat 04 - 02:15 Squatty Potty 03 - 02:32 Domino's Pizza Delivery Emoji Campaign 02 - 02:57 Hefty Ultimate Cups #Blessed 01 - 03:18 Groupon's Banana Bunker ============================================================================================================== The Invesp Team http://www.invespcro.com/ Invesp Conversion Optimization Blog http://www.invespcro.com/blog/
Are you tired of garbage littering your streets? This is our plan to change that. Connect with us! Twitter: https://twitter.com/pogo_media Facebook: https://www.facebook.com/pogomediacompany Instagram: https://www.instagram.com/pogomedia Music: Brooks by Kai Engel http://goo.gl/RfGIME Transcription: Hello, my name is Joe VanHorn and I have an idea. But first let me tell you about my city. I live in Columbus Ohio where we have tons of local breweries, restaurants and small businesses. Our downtown scene continues to evolve. We have various sports teams which we passionately support including one rather large program that you may have heard of. O-H...I-O! We have so many things to be proud of. The abundance of trash is not one of them. This leads me to an idea and potential solution. Th...
Funny video of two girls chastising old man for spitting on ground.
Createc, we believe that technology can enhance the brand value and experience.
Air Asia – Friendsy Facebook Campaign In 2012 Air Asia started flights from Sydney to Kuala Lumpur. But… they were up against fierce competition and lack of marketing budget. They needed brand awareness…fast So, Air Asia decided to launch a Facebook contest where a Facebook user will get to fly in Air Asia Airbus with 302 of his/her friends The plane would be entirely theirs plus Air Asia would fund a 3-day vacation And they could even choose seats for all of their friends Result? The whole campaign got viral and fan base of Air Asia got increased by 30% It generated a PR worth $1.5 million Around 2,300,000 people engaged with this contest
A recent WildAid survey showed over 90% of Chinese are concerned about air pollution. Air pollution in China is unavoidable. In 2015, 366 cities surveyed failed to meet World Health Organization air quality standards. further readings: https://vimeo.com/wildaid http://fashionchinaagency.com/advertising-fashion-agency-shanghai/
Ideology is once again playing a major role in U.S.-China relations. Government warnings against the pernicious influence of “Western values” have surged under Xi Jinping. And that concern has influenced policies toward the Internet, traditional media, culture and entertainment, universities, think tanks, and non-governmental organizations. Can China succeed in blocking Western influence? That’s the focus of this edition of REWIND. Speakers: Anne-Marie Brady, Global Fellow, Wilson Center Richard McGregor, Public Policy Fellow, Wilson Center & Former Beijing and Washington Bureau Chief, Financial Times Robert Daly, Director, Kissinger Institute on China and the United States
What marketers think of this ads from Sprite for the Chinese Market... Soft Drink market in China is quite competitive but dominated by giants that need to always work on Awarness, to not let their consumers forget them. More information about viral Marketing : http://agency.marketingtochina.com/viral-marketing-agency/